CDS Africa calls for Issue-Based Campaigning ahead of the 2024 General Elections

We commend the Vice President Dr. Alhaji Mahamudu Bawumia, for his election as the flagbearer of the New Patriotic Party. Our commendations also go to the party, the Electoral Commission, and the Ghana Police Service for organizing and supervising a very peaceful presidential election.

As advocates for democracy, we rank the EC and the NPP a bold B, for the conduct of the November 4, 2023, NPP flagbearer election.

With the election of Dr. Bawumia, the campaign for the 2024 election has started in earnest because the NDC’s candidate, former President John Mahama, has been in place and has started campaigning.

A peaceful election is high on the minds of all Ghanaians and external stakeholders to consolidate and the lease of life of our Fourth Republican democracy. However, what is equally imperative is the political dialogue that is supposed to define the options that the election puts before the citizenry.

In the interest and growth of Ghana’s democracy, we expect that the 2024 general elections will proceed based on issues, unlike the usual bickering, name-calling, and vain argumentation that adds little in terms of substance for voters to ponder or vote on.

We advocate for an issue-driven 2024 election campaign and call on all civil society organizations to join us in this advocacy for the following reasons which we may all well be aware of:

1. An issue-driven campaign ensures that citizens are well-informed about the policies, visions, and plans of political parties. This knowledge empowers voters to make decisions based on substance rather than superficial factors.
2. An emphasis on issues holds political parties accountable for their promises. By clearly articulating their intentions and policy proposals, the parties set a standard against which their performance can be measured post-election, fostering a culture of accountability.
3. Focusing on substantive issues allows political discourse to center around practical solutions to the nation’s challenges. This approach contributes to the formulation of policies that address critical issues and promote sustainable national development.
4. An issue-driven campaign encourages active participation and engagement from the electorate. When citizens are aware of and understand the issues at stake, they are more likely to participate in the democratic process, leading to a more vibrant and inclusive political landscape.
5. Discussions based on issues promote unity and cohesion among citizens as the focus shifts from divisive rhetoric to collaborative problem-solving. A united citizenry is essential for national progress and development.

As we look ahead to the 2024 General Elections, let us remember that the destiny of our nation is in our hands. Let us engage in a constructive, issue-based campaign that will lead to a stronger and more prosperous Ghana.